GoPro Reef Overview
A marketplace for GoPro consumers and aspiring editors to connect and create content that transforms GoPro footage into compelling stories and memorable videos.
My role: Lead UX Designer and CD; defined features, user flows and UI for MVP; led a team of a UI and motion designers in prototyping user stories and explainer video
Insights and Macro trends driving the oppportunity
The big idea: bring GoPro users to aspirational editors
The Reef Marketplace Explained
Selected Screens
Onboarding
Search editor profiles
Project Collaboration
